(CHARLOTTE, N.C.) – The Southeastern Chapter of the Legal Marketing Association (LMA) selected Parker Poe as the first place winner of the 2013 Your Honor Awards in the Marketing on a Shoestring category, which recognizes work conceived and created in-house. The award was presented at the LMA Regional Conference in Charleston, SC on October 3.

The Firm received this prominent industry award for “The Parker Poe Experience” marketing initiative that was created to document and promote the implementation of its strategic plan. This initiative calls for input from everyone in the firm – staff members, attorneys and management – as well as clients and the community as a whole.

Parker Poe was also chosen as a first place winner earlier this year at the LMA Annual Conference for its video holiday card.

The LMA Your Honor Awards program recognizes excellence in legal marketing by promoting projects and programs that provide innovation and return on marketing dollar investment.

About Parker Poe
Parker Poe Adams & Bernstein LLP has 190 lawyers in five offices located in major markets across North Carolina and South Carolina. The Firm provides legal counsel to large commercial and public organizations on litigation, corporate and regulatory matters. For more information, please visit www.parkerpoe.com.